Process for contacts who left business

Learn how to mark contacts in SFDC to identify they have left their company

Last updated on September 18th, 2023

Managing contacts’ data in Salesforce for individuals who have left the company of record in our system is essential to keeping our CRM accurate and up-to-date. Tracking this enables prospect- and customer-facing functions to know who is active at their accounts and for marketing purposes.

 

When you identify a contact who has left the current company marked in Salesforce:

 

  1. We strongly recommend doing quick research to see if they’ve moved to another relevant company/role. If you are able to identify that they went to another company/role that would be relevant to Uberall, please tag Marketing Ops in Chatter.
  2.  If you identify that the new company/role is not relevant to Uberall or you can't obtain this information, populate the “No longer at company” checkbox on the Contact record shown below: 

 

         3. Revenue Operations will review contacts no longer at the company on a semi-regular basis, to either remove them from Salesforce or identify the new role/organization if the Contact Owner was unable to do so. 

 

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