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    February 2026 🌸 Release Notes

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    Table of Contents

    ☀️ What's New This Month? Intelligence AI & Automation Innovations GEO (Generative Engine Optimization) Studio Getting Started UB-I, Your AI Agent for Location Performance Local Search Mobile App Enhancements UB-I on Mobile App Getting Started UB-I Voice Control Getting Started Homepage Enhancements Industry Benchmarking Social Enhancements Calendar Preview for Non-Subscribed Campaign Posts Getting Started Reviews Enhancements Learning From Past Replies Getting Started

    ☀️ What's New This Month?

    Welcome to our latest round of platform enhancements! This month, we’re sharpening your brand’s competitive edge with the launch of GEO Studio, providing critical clarity on your performance in generative search results. We’ve also supercharged our mobile experience by bringing UB-I to the mobile app with new hands-free voice control, and new tools that improve your workflows! 

    • GEO Studio: Stay ahead of the curve with a powerful new set of dashboards and tools aimed at helping brands succeed in AI-search
    • UB-I : Can now help complete tasks updating listings, replying to reviews, and create new social posts! 
    • UB-I on Mobile App: Your favorite LPO Assistant comes to the Mobile App (Local Search)! 
    • UB-I Mobile App Voice Control: UB-I is more engaging than ever! Use voice control to ask UB-I a question so you don't have to stop when you're on the move!
    • Industry Benchmarking: Track how your Location Performance Score compares to an industry standard.
    • Campaign Calendar Preview for Nonsubscribers: Increase your Campaign Calendar subscribers by offering a preview into the posts the
    • Learning from Past Reviews: AI features in reviews now adapt to your style and tone based on how you previously replied to reviews.
    • Duplicate Location: Upgrades the accepted file size when adding media to a Meta social post. 

    Learn more about the releases below! 👇

     

     Open Uberall     

     

    Intelligence AI & Automation Innovations

    GEO (Generative Engine Optimization) Studio

     Activation Add-on
     Availability Available Now
     Users All Users

    

    Prerequisites Download or Update the Mobile App. Available on iOS and Android

    

    LPO Advantage Directly manage aspects that will drive better Visibility in AI search utilizing data from the performance dashboards and tools that help to distribute more content that improve the quality of AI recommendations.

     

    GEO Studio is a new suite of dashboards and tools aimed at helping brands and locations win in AI-search. Consumers are now using AI more than ever to discover local businesses. Without the right tools, brands miss out on understanding how their business is represented by AI recommendations and how visible they are compared to their competitors. GEO Studio not only gives insight into your performance at the brand-level, but also down to the location level. Providing deep analytics and the tools necessary to execute an effective Generative Engine Optimization strategy. 

    What you'll find in GEO Studio:

    • Visibility Dashboard: gain insight into industry standard AI metrics such as Share of Voice, mention rates, and citations. 
    • Competitive Benchmarking: identify how your performance compares to your major competitors helping you to close performance gaps.
    • Prompt Discovery: understand how customers are finding your business and the search terms utilized.
    • Create & Publish Content: fuel your pages with AI-ready content easily generated in GEO Studio utilizing the findings of your performance.
    Take a tour of product

     

    Getting Started

    GEO Studio is available as an add-on to your existing package. Contact your Account Manager to learn more about how you can get GEO Studio activated for your account. 

     

    UB-I, Your AI Agent for Location Performance

     Activation All Packages
     Availability Available Now
     Users All Users

    

    Prerequisites Accepting AI Terms & Conditions
     Resources An introduction to UB-I, UB-I Jobs to be done

    

    LPO Advantage UB-I helps to directly manage the Visibility, Reputation, and Engagement pillars by helping businesses to complete tasks throughout the platform. By keeping their location profiles up-to-date, reviews replied to, and helping to draft social posts, Businesses can improve their location performance across the board improving their visibility in traditional and AI search.

     

    More than just a dedicated AI feature, UB-I is a true assistant that can harness the power of Uberall's AI-capabilities across the platform and access all features in the platform to help users manage their location profiles, reply to reviews, and create social posts! With task execution UB-I can take your conversations, understand the context and orchestrate completion of the task! 

    Here's what UB-I is capable of:

    • Task Execution: Can complete an actions within the platform streamlining your workflow. Have UB-I update location data, reply to reviews, and draft social posts! 
    • Intelligent Monitoring: Constantly scans listings, reviews, and local pages to detect gaps to help you fix issues.
    • Intuitive Decision-Making: Understands your business goals and focuses on the actions that drive the most impact by orchestrating with network of AI  — so you spend less time on busywork.

    UB-I can support you with the ability to

    • Monitor your location performance
    • Spot issues and patterns
    • Recommend and execute improvements
    • Prove Business Impact
    • Provide guidance on how to use the platform
    • Offer insight into profile optimization tips

    Not only does UB-I support your prompt questions, but will also provide contextual suggestions throughout the platform that can help you to get started and make the most of the features available to you. More than just an assistant in the platform UB-I will be able to continuously monitor your location performance 24/7 so you can be assured that your profiles are the best that they can be. 

     

     

    Local Search Mobile App Enhancements

    UB-I on Mobile App

     Activation All Packages
     Availability Available Now
     Users All Users

    

    Prerequisites Requires UB-I on Desktop Activation | Download or Update the Mobile App. Available on iOS and Android

    

    Resources Google Play Store | Apple App Store

    

    LPO Advantage UB-I helps to directly manage the Visibility, Reputation, and Engagement pillars by helping businesses to complete tasks throughout the platform. By adding UB-I to the mobile app, users will be able to stay on top of the location performance wherever they are. 

     

    UB-I is now available on the Mobile App (Local Search)! This means you have a powerful AI assistant trained on Location Performance Optimization available with you, wherever you go! In this first iteration, UB-I for mobile can help support you in answering questions about your business & locations, explain how to utilize features to accomplish tasks in the mobile app, and provide general support for troubleshooting. 

     

    Getting Started

    Download and open the Local Search mobile app. UB-I is always available to you at the top of right-side of the app. Tap the UB-I icon to launch a chat with UB-I. 

     

    UB-I Voice Control

     Activation All Packages
     Availability Available Now
     Users All Users

    

    Prerequisites Requires UB-I on Desktop Activation | Download or Update the Mobile App. Available on iOS and Android

    

    Resources Google Play Store | Apple App Store

    

    LPO Advantage UB-I helps to directly manage the Visibility, Reputation, and Engagement pillars by helping businesses to complete tasks throughout the platform. By adding voice control, users can take advantage of UB-I on the go and in a more intuitive way.

     

    UB-I releasing on the mobile app comes with an additional feature, you can now interact with UB-I via voice prompts. Using voice prompts can save you time. Currently, UB-I supports voice-to-text engagement, meaning that all answers will be provided in a text format. 

    Getting Started

    Start by launching a chat with UB-I in the mobile app. In the text field, there is a microphone option. Tapping the microphone option will launch the voice prompt where you can ask UB-I for assistance. 

     

    Homepage Enhancements

    Industry Benchmarking

     Activation All Packages
     Availability Coming Soon
     Users All Users

    

    LPO Advantage Directly manage aspects that will drive better visibility, reputation, and engagement. Easily identify how you stack against your industry and the solutions that can help you to improve your location optimizations.

    With this update we are adding new functionality to the Location Performance Score (LPS) with the all new Industry Benchmarking Score! The Industry Benchmarking Score is visible around the total score of LPS. Businesses will be able to easily compare their current score to an average in their industry. This makes for a compelling way for you 

    In addition, users will be now be able to see the other pillars of LPS (Visibility, Reputation, Engagement) that are not part of their package. This helps businesses identify gaps in their local marketing strategy that will have a direct impact on improving their location performance. 

    Ready to make an improvement? Each pillar will spotlight the potential lift in your Location Performance Score making it easy for you to decide which steps you want next. When you're ready, you can try-out the features not included in your package to see how they make the difference. 

     

     

    Social Enhancements

    Calendar Preview for Non-Subscribed Campaign Posts

     Activation All Packages
     Availability Available Now
     Users All Users

    

    LPO Advantage This feature encourages bolstering the Engagement pillar by ensuring brand consistency and saving time in multi-location social media management. By streamlining content distribution, it helps maintain an active and cohesive digital presence, which positively impacts overall location performance.

     

    Last September, we released the Campaign Calendar Subscriptions feature. This provided corporate teams with the capability of building out a social post calendar that local marketers and franchisees could subscribe to. In doing so, location managers could easily fill their local social pages with high-quality, brand approved content keeping their pages fresh and improving engagement. 

    In this iteration we are improving the functionality by giving preview capability to Campaign posts for the users that are not subscribed to the campaign. By giving this visibility, any user can easily see the type of quality content that is being published regularly and better determine if they want to subscribe their locations to the campaign. 

     

    Getting Started

    Admins will need to set up a Campaign with scheduled posts. Once a campaign is configured, users will be able to visit the Social Calendar page

     

    Reviews Enhancements

    Learning From Past Replies 

     Activation Stand Out & Connect Packages or Packages with Reviews
     Availability Available Now
     Users All Users

    

    LPO Advantage This features directly influences the Reputation pillar helping brands and locations improve their response rate and response time by simplifying the process of drafting replies with a more accurate tone and style. 

     

    We are enhancing the capabilities of our AI helping you to streamline your workflow when replying to reviews! With this release, the AI suggested replies will now be able to capture how you respond to reviews and provide better recommendations, ones that will require less modification!

    The AI will learn from a few key areas to ensure that it is able to shape recommendations to match your tone and style. First, our AI will pull from your previous reviews and how you replied to them. Utilizing your manual drafts will help to understand your tone of voice and how you respond to reviews. Additionally, the AI will utilize responses in the Response LIbrary and Automated Review Responses. Utilizing this information, the AI can stay on brand matching a similiar voicing. 

    Getting Started

    Users on the Reviews Plus Package can utilize the AI-Suggested Replies and the AI-Bulk Replies features. These features will automatically learning to ensure that the suggested drafts that are provided match your tone and style. 

    updates february

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