☀️ What's New This Month?

Welcome to Uberall's September 2026 release notes! This month’s updates center around four major themes: unrivaled social publishing & analytics, deeper review & reputation insights, uncompromising listings transparency & reach, and streamlined platform operations for desktop and mobile!

Here's the TL;DR

• Sentiment Analysis Custom Themes - Admins can now create and manage custom review themes in the Sentiment Analysis dashboard.
• Mobile App Google Review QR Code Generator - Launch a QR code to direct customers to leave reviews on Google!
• Mobile App Review Approval - Approve or reject location manager replies to reviews on the go! 
• Business Page Enhancements - Refreshed UI enhancements in the Businesses page.
• Multi-Language Support - Translate incoming reviews and AI-generated replies to your native language.
• Listings Clarity: Status & Sync Transparency - Providing clearer publication statuses for locations so users can better see identify how users
• MapQuest Expansion Latin Script Countries - Expands the coverage of supported from 6 to 181 countries! 
• Social Performance Dashboards - UI refresh and new performance dashboard to track the status and performance of posts across social channels.
• Image Cropping - Avoid publication issues with a new image cropping tool designed to meet the size and aspect ratio requirements of selected social channels. 

Aligned with the Location Performance Optimization (LPO) framework, these updates are designed to help you master the Visibility, Reputation, and Engagement pillars turning digital presence into measurable revenue.

Learn more about the releases below! 👇

Dashboard & Analytics Enhancements

Sentiment Analysis Custom Themes

We are excited to launch Custom Themes for Sentiment Analysis! This is a highly requested feature that offers greater flexibility to the valuable reviews insights your locations receive. Custom Themes let's admin users create, define, modify, and delete unique sentiment groupings that supplement the default options for your location(s)

What's New ✨

• Create up to 5 Custom Themes per Business and Category in addition to the default themes.
• Define the parameters for the Custom Theme such as the name, review criteria, and exclusion list. 
• Modify existing custom themes to update their review criteria or naming convention.
• Delete a Custom Theme to ensure your groupings stay relevant. 

Mobile App Enhancements

Google Review QR Code Generator

Getting more Google reviews just got easier. Users can now generate a QR code right from the mobile app that takes customers straight to a location's Google Business Profile to leave a review. No extra setup or separate tools required!

What's New ✨

• Generate a QR code that links directly to a location's Google Business Profile for reviews
• Available from the Homepage and from the Location Profile
• If you manage multiple locations, you'll be prompted to select one first
• Currently supports Google only — locations without a Google connection can't be selected

Review Approvals

Response Approvers no longer have to wait until they're back at a desktop to keep reviews moving. Pending review response drafts can now be approved, declined, or edited right from the Uberall mobile app so customer replies don't sit in a queue.

What's New ✨

• A new Approvals section will be available in the Local Search Inbox for users with review response. approval permissions, with a badge showing your pending count.
• Approve or decline a pending reply with a single tap.
• Edit a reply's text before approving it, right from your phone.
• Users without approval permissions see no change to their app.

Businesses Page UI Enhancements

The Business Page is getting a much needed UI refresh. Built on our modern design system, managing your businesses and product plans is now faster, cleaner, and more intuitive.

What's New ✨

• Upgraded Design System: ensures visual consistency with the rest of your platform experience. 
• Streamlined Product Plan Management: Easily explore, search, and compare product plans via a new side panel drawer, complete with contract terms, included directories, and coverage details. 
• Safer Plan Upgrades: Clear, step-by-step confirmation modals with customizable start dates give you total control over when a product plan changes take effect. 

Review Enhancements

Multi-Language Support

Reviews shouldn't sit unanswered just because of a language barrier. With reviews being a key part of visibility and conversion in AI generated answers and local search, businesses need to stay on top of their engagement efforts. To help do so, we are adding the capability to translate reviews and AI generated replies natively within the Uberall platform. Users will be able to tackle reviews in their native language removing the barrier that can often lead to delays or prevent reviews from being replied to. 

What's New ✨

• Click the globe icon after selecting a review to see any review translated into your language.
• AI-Suggested Replies default to the reviewer's language automatically, you can now translate the AI-generated draft into your language before sending.
  • Note: editing a translated draft replaces the original AI-localized version with your edited language.

Listings Enhancements

Listings Clarity: Status & Sync Transparency 

We’ve overhauled the Listings + Connections page to give you complete visibility into your location data updates. By replacing generic status labels with actionable insights and turnaround expectations, you can now easily track where your listings stand and know exactly when your input is needed. This update clears out that friction—providing clear, accurate statuses, surfacing active background attempts, and making it obvious when a setting needs your attention.

What's New ✨

• Real-time Sync & Submission Resolution: Successful directory submissions now transition smoothly into Synced or Submitted rather than lingering in an "Updating" status.
• Transparent Attempt Timestamps: For listings undergoing active background pushes, you’ll now see a relative timestamp of our most recent update attempt (e.g., *"Last attempt: 2 hours ago"*), confirming that the system is actively working to sync your data.
• Clear Expectations: Certain directories take longer to process changes than others. You can now view estimated turnaround windows directly on the page (e.g., Bing: ~14 days) so you know when changes will go live.
• Auto-Sync Status Banners: When auto-sync is paused, a dedicated banner will display your last sync date without displaying misleading "In Progress" messages. Re-enabling sync is just one click away.
• Unstarted Sync States: Fresh locations that haven't kicked off an initial sync now display an empty state with a direct button to start syncing.

MapQuest Expansion Latin Script Countries

We are excited to announce a massive expansion of our MapQuest publishing capabilities! We have scaled our support from 6 initial regions to 181 countries and territories worldwide.

What’s New ✨

• Massive Reach: Your location data is now automatically published to MapQuest across all supported markets using the Latin script.
• Seamless Local Presence: Ensures accurate, standardized business listing information across North America, South America, Europe, Africa, Oceania, and parts of Asia.

Social Enhancements

Social Performance Dashboard

We are introducing a refreshed Posts page and new Post Performance Dashboard within the Social section of the platform. The new Post Performance page offers a quick view into how each of the posts created are performing across the selected channels. This gives you a full view on the number of views, reactions, comments, clicks, and shares right from the Social module. This release focuses on post performance for Meta channels (Facebook and Instagram) with more support coming soon. 

What's New ✨

• Meta Metrics Integration: Track Views, Clicks, Reactions, and Impressions for all published Instagram posts alongside Facebook in a single, unified table view.
• Aggregated "Total Performance" Column: Get instant clarity on overall post reach and engagement with cross-network totals and trend indicators (% change arrows).
• Updated Facebook Click Metrics: Replaced legacy engaged user metrics with precise Facebook post click data for accurate engagement tracking.
• Flexible Table Filtering & Search: Easily slice performance data across Campaigns, Directories, and Locations, or search by business address or post content.
• Organized Views: Effortlessly navigate between All Posts, Scheduled Posts, and the new Post Performance page.

Image Cropping

We are introducing native image cropping capabilities within the Social Post Builder to eliminate workflow friction and reduce media-formatting publication errors across supported networks. Users will now be presented with an alert whenever an image doesn't meet the requirements of the selected social channels. Users can crop to an aspect ratio that is supported by the selected social channels. 

What's New ✨

• In-App Editing & Resizing: Crop, adjust, and re-format images for Facebook, Instagram, Google, TikTok, and Apple directly inside the post builder, no external tools or re-uploads required.
• Network-Specific Aspect Ratios: Quickly select recommended dimensions for each target platform to ensure your images look crisp and perfectly fitted every time.
• Fewer Failed Posts: The post builder automatically flags media dimension issues before you hit publish, guiding you to correct formatting errors before they happen.
• Seamless Workflow: Attach, crop, and publish in a single streamlined flow, saving valuable time when managing multi-location campaigns across multiple networks.