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    Understanding and Managing Google Rejection Emails

    Written by Andrea Oxenham

    Updated at September 2nd, 2025

    Contact Us

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    Table of Contents

    Introduction Why Is This Happening? Why Are Clients Receiving More Emails? Next Steps Conclusion

    Introduction

    If you're receiving rejection emails from Google about your business location data, you're not alone. This article explains why this happens, what it means for your business, and how to manage it effectively.

     

    Why Is This Happening?


    The Process

    When a location is updated, the data goes through a cleansing process to ensure accuracy.
    Once cleansed, the information is sent to Google. Clients can modify their location data at any time. These changes are immediately pushed to Google to keep the listing up-to-date.

    When receiving frequent updates, it can result in the system sending multiple updates being sent to Google in quick succession.


    Impact of API Clients
    Some clients use APIs to update latitude/longitude coordinates hourly.
    This frequent updating increases the likelihood of multiple updates and subsequent rejection emails from Google.


    Why Are Clients Receiving More Emails?


    Increased Communication from Google:
    Google has started sending more emails to notify clients of these frequent updates.


    Frequent Changes:
    Clients making hourly changes receive more emails due to the continuous updates on their profiles.
    Note: There's no evidence that these emails cause listing suspensions.

     

    Next Steps


    What should I do as a Client?
     

    Understand the Issue:
    This is primarily an increase in communication from Google, not a reflection of data rejection or failure.

    Limit Frequent Updates:
    Avoid updating latitude/longitude or address information hourly unless there's a real change.
    This will reduce the number of changes and, consequently, the emails.

     

    What are we doing as Uberall?
     

    Technical Solution
    We're working on a technical solutions to address this by sending already cleansed data only to Google, without delaying submissions.
     


    Conclusion


    Receiving multiple rejection emails from Google can be concerning, but it's a result of increased communication and frequent updates. By understanding the process and following the recommendations, you can manage and reduce these emails. We're committed to implementing a long-term solution that maintains the efficiency and accuracy of your location data.

    For further assistance or questions, please contact our support team.

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