🍂 What’s New This Month?

Our November releases focus on delivering powerful enhancements to social media publishing and content creation, streamlining location onboarding and management, and introducing a modernized mobile experience with actionable insights.

• UB-I 2 - Task Execution, your AI-powered agent can now help out with your day to day tasks!
• Local Search App  - A modern refresh on the Mobile App that brings key features such the Homepage and LPS.
• LinkedIn Page Posting - Enables locations to connect to LinkedIn and publish social posts to their respective pages.
• Share Reviews on Social- Adds the ability to turn customer reviews into Social posts that drive conversion
• Google Location Import - Provides businesses with a faster location onboarding by importing Google locations and automatically connecting them to Google. 
• Google Appointment Redirect - Gives businesses the ability to add the prominent “Book Online” button to their GBPs.
• Weekly Action Report - Redesigned digest email that includes actionable tasks at a meaningful cadence. 
• Empower Location Managers, easily enable your team by giving them access to the platform. 
• Available Upgrades - Learn about platform upgrades that can help you drive LPO.
• User Feature Provisioning Clean-up - streamlines the feature activation when configuring users.

Read on for all the highlights 👇

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Intelligence AI & Automation

UB-I 2

UB-I just got a major upgrade, one that we know you'll love! With task execution UB-I is now more capable than ever. UB-I can take your conversations, understand the context and offer to make it actionable! More than just a dedicated AI feature, UB-I is a true assistant that can harness the power of Uberall's AI-capabilities across the platform and access all features in the platform to help users manage their location profiles - and soon reply to reviews or create social posts!

Here's what UB-I is capable of:

• Task Execution: Can complete an actions within the platform streamlining your workflow. Have UB-I update store hours, add a new description and more! 
• Intelligent Monitoring: Constantly scans listings, reviews, and local pages to detect gaps to help you fix issues.
• Intuitive Decision-Making: Understands your business goals and focuses on the actions that drive the most impact by orchestrating with network of AI  — so you spend less time on busywork.

UB-I can support you with the ability to

• Monitor your location performance
• Spot issues and patterns
• Recommend and execute improvements
• Prove Business Impact
• Provide guidance on how to use the platform
• Offer insight into profile optimization tips

Not only does UB-I support your prompt questions, but will also provide contextual suggestions throughout the platform that can help you to get started and make the most of the features available to you. More than just an assistant in the platform UB-I will be able to continuously monitor your location performance 24/7 so you can be assured that your profiles are the best that they can be. 

Local Search App Enhancements

Local Search App Refresh

Local Search App Refresh gets a major refresh! We've completely redesigned the Mobile App's visuals and navigation to provide an overall better user experience on the go. We've also included the Homepage from the desktop app meaning you'll always be able to keep track of your Location Performance Score (LPS). In doing so, you are able to focus on what matters most anywhere that you are!

What's New:

• Revised Navigation - The primary navigation have been moved to an expandable menu for a cohesive experience with the desktop app while providing greater visibility of the content on the page. 
• Homepage with LPS - a simplified Homepage complete with the Location Performance Score helping you to be more actionable and driving more revenue for your business.
• New Design - A refreshed look that improves the app's experience and readability by creating more space and defining sections in to separate tiles.

Getting Started

The Local Search (Mobile App) is available for Android and iOS. Start by downloading from their respective app stores. If you already have the app you may need to update the app from the app store. Once installed, use your platform login to access the Local Search Mobile App. 

Social Innovations

LinkedIn Page Posting

Expanding on the LinkedIn capabilities in previous releases, we are adding the functionality to connect LinkedIn at the local level. This unlocks the ability for each location to connect their unique LinkedIn pages and publish new social content. This provides more flexibility for connecting LinkedIn by allowing Location Managers to also promote their locations and boost engagement!

Getting Started

Each location will need to connect their respective LinkedIn page using the authentication flow. Start by navigating to a location, then to Listings to view the connections. A new option for LinkedIn will be available. 

Share Reviews on Social

Sharing reviews on your social pages is a great way to drive conversions. By sharing a review you are both showcasing the proven value of your business as perceived by customers and may be simultaneously encouraging more reviews! With this release, we are making it much easier by simplifying the workflow to turn a review into a Social post with a click of a button!

Key Features

• Repurpose User Generated Content (UGC): Build loyalty with your customers by showing their voice matters. 
• Publish consistent social content: By turning reviews into social post, local marketers can keep a consistent content schedule when there are gaps in general social content. 
• Drive Local Traffic: Share real customer experiences that generate credibility and interest in the business.

Getting Started

Navigate to the Inbox in the Reviews section of the platform. Locate a review that you would like to turn into a social post. On the main review card you'll find a Share to Social button. Clicking this button will launch the social publisher. 

Location Hub Innovations

Google Location Import

We are improving on the ability to import locations via Google Location Import. With this update we have increased the capacity of importing location supporting thousands of locations at a time. Additionally, we are allowing the feature to be used as needed. This means that businesses will be able to utilize the Google Location Import function beyond just the implementation cycle. 

By enhancing on these capabilities, the Google Location Import allows businesses to add locations at scale all while actively connecting the locations to their respective Google Business Profiles in one simplified flow. 

Key Features:

• Scalable import: The new import supports any customer size (10-10,000+ locations).
• Automatic Google Connections: Saves time and ensures that data remains synced.
• Repeatable Usage: Removes the limitation of only utilizing the Google Location Import during implementation. 
• Self-service: Saves time by enabling users to manage the addition of locations and provides a 

Getting Started 

Head over to the Location Hub and click on the Add Locations button:

From the new menu, select Import from Google.
Authenticate with Google and decide which Location Group(s) from the GBP account to import.
Select the location(s) from the Location Groups that you would like to import.
Next, decide the business to add the locations to. You can use an existing business within the platform or create a new business.
Review the details of the Import to confirm that everything is correct. When ready, select Import & Sync.

Google Appointment Redirect

With this update, businesses will be able to easily display the prominent “Book Online” call-to-action button on their Google Business Profiles. These CTA's drive greater conversion by directly linking to the locations booking site easy the transition from GBP to completing a booking. 

Key Features:

• Boosting visibility: Your Google profile gains a prominent blue “Book Online” button.
• Increasing conversions: Customers go directly to your booking page, resulting in more confirmed appointments.
• Improving ROI: Fewer clicks mean less drop-off and more completed bookings, leading to measurable revenue growth.

Getting Started 

Ensure that you've set up to send conversion tracking data to Google. If that is set up, head over to the Location Hub. Each location will need a unique Appointment Link that is specific to the location. This can be set up in the location's Rich Data section under Action Links. 

Next, the Services Feed will need to be setup on your profile which can be submitted via API or Spreadsheet Import. If you choose the spreadsheet import, head over to Location Hub and select to Bulk Update. From the menu choose to Bulk Edit via Excel. Download the Advanced Template and complete the Services tab. 

Platform Innovations

Weekly Action Report

We are redesigning the look and frequency of the Digest email! In this update, we improve the visuals to provide a more modern design, enhance the user experience and provide more timely-actionable insights. With the redesign. The Weekly Digest provides quick, digestible summaries of key metrics and LPO progress, reducing the need for extensive manual platform navigation. 

Key Benefits

• Refreshed Design: A modern user-friendly design that cuts through the noise making it easier to understand the performance your business at a glance.
• Actionable Data: Includes weekly updates on your Location Performance Score with direct tasks to improve each pillar (Visibility, Reputation, and Engagement).
• Timely Updates: Adding a weekly cadence allows businesses to adapt meaningful changes more quickly to improve their local marketing strategy.

Getting Started

Enrolling in the Weekly Digest Email is easy! Head over to your User Settings under the My Profile section of the platform. Scroll down to the bottom to the E-Mail Notifications. Toggle the Activation switch for the Digest email and set your frequency (i.e., Weekly). That's it. Don't forget to save your changes! 

Empower Location Managers

With this release, Location Managers will now be able to create other Location Managers within the platform. This is useful for SMBs that have additional employees helping out with any aspects of the platform (e.g., Listings Management, Social Posting, Review Management, etc). The option for Locations Managers to create new users will need to be enabled by an admin. After activation, Location Managers will have access to the User Rights section. 

What to know:

1. Location Managers can only create other Location Managers.
2. This feature is enabled on a user by user basis. 
3. Newly created Location Managers will inherit the same locations to manage as the original Location Manager. 
4. The Location Manager with the creator option can also delete other Location Managers only if they manage the exact same locations.

Available Upgrades 

The Available Upgrades is an all new section on the main navigation within the platform that highlights valuable modules that can be added to your package. Understanding what is available can help you identify areas of opportunity and see how Uberall can help you to optimize the performance for your locations. 

User Feature Provisioning Clean-up

As part of our ongoing platform cleanup, we'll soon begin removing deprecated or unused feature values within both Product Plans and User accounts. This initiative is designed to simplify setup, reduce clutter, and ensure the platform remains easy to maintain. These removals have no impact on customers and partners — if any of the deprecated items still appear in API calls, they will simply be ignored. The rollout will take place gradually across Q4 and potentially into Q1. Only permissions that are no longer needed or already included in standard products are being removed.

   Previous Release Notes