How is my data structured in the platform?

    Last updated on July 14th, 2025

    In Uberall's Location Hub, location data is structured around three core objects: Businesses, Locations, and Listings. These objects define the structure and hierarchy of a profile within the application.


    1. Businesses

    A Business is a logical grouping of locations.

    Businesses are often used by companies managing multiple brands, regions, countries, or subsidiaries within a single Uberall profile. This structure allows different roles and access rights to be assigned to users based on the business they are associated with.

    • To create your first location, you must first create at least one business.
    • A single profile can contain an unlimited number of businesses, and each business can contain an unlimited number of locations.
    • However, a Location can only belong to one Business at a time.
    • To activate a Business, a Product Plan must be assigned to it.


    2. Locations

    A Location contains the core data that is sent to directories and forms the basis of your public Listings.

    Locations refer to physical or commercial entities such as stores, offices, pick-up/drop-off points, or information centers

    You can configure:

    • Whether the address is visible to customers.
    • Whether the location offers specific on-site services.

    This is the foundational object where your operational and directory-related data is stored and managed.


    3. Listings

    Listings are the most granular level of data and represent the actual published profiles on external directories (e.g., Google, Facebook, Yelp).

    • Listings are hosted by the directories but managed through Uberall.
    • A Listing profile is the final, public-facing result — what customers see online — containing all relevant location details.


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