How is my data structured in the platform?

    Last updated on August 18th, 2025

    In Uberall's Location Hub, location data is structured around three core objects: Businesses, Locations, and Listings. These objects define the structure and hierarchy of a profile within the application.

    1. Businesses

    A Business is a logical grouping of locations.

    Businesses are often used by companies managing multiple brands, regions, countries, or subsidiaries within a single Uberall profile. This structure allows different roles and access rights to be assigned to users based on the business they are associated with.

    • To create your first location, you must first create at least one business.
    • A single profile can contain an unlimited number of businesses, and each business can contain an unlimited number of locations.
    • However, a Location can only belong to one Business at a time.
    • To activate a Business, a Product Plan must be assigned to it.

    2. Locations

    A Location contains the core data that is sent to directories and forms the basis of your public Listings.

    Locations refer to physical or commercial entities such as stores, offices, pick-up/drop-off points, or information centers

    You can configure:

    • Whether the address is visible to customers.
    • Whether the location offers specific on-site services.

    This is the foundational object where your operational and directory-related data is stored and managed.

    3. Listings

    Listings are the most granular level of data and represent the actual published profiles on external directories (e.g., Google, Facebook, Yelp).

    You can view listings for a location on the Listing tab of the Location Profile.

    • Listings are hosted by the directories but managed through Uberall.
    • A Listing profile is the final, public-facing result — what customers see online — containing all relevant location details.


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