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    Patricia

    Patricia DallAstra

    patricia.dallastra@uberall.com

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    Checklist for connecting Facebook pages to our platform

    Published April 29th, 2019 by Patricia DallAstra

    Before connecting your Facebook location to the platform: 1. Confirm you have an  Admin  Page Role as explained in  this  article. 2. Ensure the page is  published  and accessible for the  public . Click on the ' Settings ' tab on your Facebook page (top right). This will reveal the navigation panel on the left. Click on the ' General ' section whic

    7351 Views 1 min

    What are Digest Emails and how can I set their frequency?

    Published April 9th, 2019 by Patricia DallAstra

    Digest Emails  are your all-in-one, automated snapshot of location performance, providing key insights without the need to log into the platform every day. Who Receives the Digest? The Digest is sent only to  users who have activated it  in their settings. A Look Inside the Digest Email Every Digest Email organizes critical performance data into fiv

    14474 Views 1 min

    What happens if someone else tries to open a new listing, claiming they are managing my business?

    Published April 9th, 2019 by Patricia DallAstra

    In case someone else creates a listing as if they were managing your business, the outcome will depend on the directory itself. For example, Google would identify it as a duplicate and from your Google My Business account, you could report it as a duplicate. For other directories, in case they allow us to remove a duplicate, we will do so after cont

    12208 Views 1 min

    What are Profile Suggestions?

    Published May 17th, 2019 by Patricia DallAstra

    What are Profile Suggestions? To keep the location data as accurate and complete as possible, the directories provide updates on the location data in the form of profile suggestions. The directories generate these suggestions, which differ from location information in the platform, from sources like website crawls, third-party data providers and use

    13836 Views 1 min

    How to Reject or Accept Profile Suggestions

    Published July 18th, 2019 by Patricia DallAstra

    Profile suggestions help keep your online profiles complete and accurate by highlighting areas that need updates. This article will walk you through how to access and manage these suggestions, ensuring your business information is always current. P lease read this article‍ if you would like to learn more about what Profile Suggestions are and where

    12760 Views 1 min

    What are the different Sync statuses?

    Published September 30th, 2019 by Patricia DallAstra

    There are 5 possible statuses your listings can be while we are syncing them: Sync Status Meaning Synced Listings are in sync and verified. This means that all details are in sync on the publisher and regularly checked for accuracy. Submitted Listings where your latest information has been successfully submitted. However, it is not possible to confi

    16183 Views 1 min

    What can I find in the Location Hub?

    Published April 9th, 2019 by Patricia DallAstra

    The Locations page within the Location Hub offers several powerful tools to help you manage and monitor your location data effectively. Below are the most important features: General Overview Once you have at least one location added to the Location Hub, you'll see a summary table with key data points and status indicators for each location. View th

    13383 Views 1 min

    Why connect our platform to your Facebook Page?

    Published April 9th, 2019 by Patricia DallAstra

    Why is Facebook an important directory? With more than 1.71 billion monthly active users, Facebook is the most popular social networking site in the world, and one of the websites with the most traffic in general.  Facebook Pages offer companies unique possibilities to build their brand and connect with huge numbers of consumers worldwide. Lately, i

    6195 Views 1 min

    Google's best practices on how to improve local ranking

    Published April 9th, 2019 by Patricia DallAstra

    Local results appear for people who search for businesses and places near their location. They're shown in a number of places across Maps and Search.  For example, you'll probably see local results if you search for "Italian restaurant" from a mobile device. Google will try to show you that kind of restaurant in the nearby area that you may want to

    5623 Views 1 min

    How do I update my response to a user review on Google?

    Published April 9th, 2019 by Patricia DallAstra

    To update a response you've already submitted to a user review on Google, follow these steps: In the Review Management section of the platform, navigate to Inbox: Locate the specific review you want to update.  Tip: Use filters such as date range, directory, or feedback type to find it more easily. Enter your updated response in the text box below t

    14521 Views 1 min

    What is the difference between a claimed and a verified Google Business Profile (GBP) listing?

    Published October 11th, 2019 by Patricia DallAstra

    The listing on the left has information such as a phone number and opening hours. This data is sourced automatically by Google and may not be accurate. It can only be updated by claiming and verifying the location or through user suggestions. Claiming the location means that the location will be added to your GBP account. However, to be able to upda

    7126 Views 1 min

    Checklist for connecting to Google Business Profile

    Published April 9th, 2019 by Patricia DallAstra

    In order to make sure that the end result of the connection is what you wanted, you need to consider two things: 1. Number of Locations Before connecting to Google, we recommend checking that amount of locations is the same in our platform than in your Google Business Profile account. If the location data does not match, check where the difference i

    11438 Views 2 min

    Fixing common errors when bulk importing location data

    Published April 9th, 2019 by Patricia DallAstra

    If you are having issues when importing locations, you may have some formatting flaws. If that is the case, you will get error messages after your import, indicating what exactly went wrong.  Here are some of the most common issues and how to solve them: Wrong Format You will be informed about:  which field has been incorrectly filled, for example,

    19439 Views 1 min

    Synchronize your location data

    Published April 24th, 2019 by Patricia DallAstra

    Synchronize your location data Sync (synchronization) is the process of submitting your location information to our publishing partners. When you create or edit a location in our platform you can: Manually trigger a sync whenever you make updates. Or enable automatic sync to let the platform send updates on its own. Learn more about both options bel

    14901 Views 1 min

    Can I manage my Profile via an API Integration?

    Published April 9th, 2019 by Patricia DallAstra

    Our application allows you to add and modify data within your account by connecting your database with our platform and transmitting data in an automated way. The API allows you to create, edit, sync, and delete locations as well as manage customer reviews. You can manage your locations the same way you would over the user interface of your account.

    3821 Views 1 min

    ¿Qué son las sugerencias de perfil?

    Published July 12th, 2022 by Patricia DallAstra

    ¿Qué son las sugerencias de perfil ? Para mantener los datos de ubicación lo más precisos y completos posible, los directorios proporcionan actualizaciones sobre los datos de ubicación en forma de sugerencias de perfil . Esas sugerencias provienen de diferentes fuentes, como rastreos de sitios web, terceros proveedores de datos o simplemente sugeren

    2415 Views 2 min

    What do the different location statuses mean?

    Published April 9th, 2019 by Patricia DallAstra

    Check below what are the possible contract statuses that each location can have and some important facts about them: Active The location is up and running, being sync-checked and updated regularly.  Billed as per product plan. Will automatically renew (if not cancelled before the last day of contract). Inactive If a location is deactivated, we will

    21741 Views 1 min

    Uploading Photos & Videos

    Published April 9th, 2019 by Patricia DallAstra

    Introduction The Uberall platform makes it easy to upload photos and videos to your location profiles. In this article, you will learn how to upload new media to location profiles so that they can be published to the connected publishers. You can also find the specifications on what is supported for the different media, directories, and format types

    19339 Views 2 min

    What is embedded Locator + Pages (Self Serve)?

    Published May 22nd, 2019 by Patricia DallAstra

    The Embedded Locator + Pages is a plug-and-play widget that displays a full-featured store finder on your website and integrates directly with the Uberall platform. It gives you a single point of control over your location data and a simple process for updating your online presence. Our Locator + Pages solution enables you to attract people searchin

    16313 Views 1 min

    What is a Directory?

    Published April 9th, 2019 by Patricia DallAstra

    Business directories are index-platforms that store specific business data and make that data available to the public.  Some directories have specific audiences, like navigation systems. Listing your business on multiple directories will increase the probability of your business being found by individuals searching according to categories and keywor

    8216 Views 1 min

    FAQ about Self Serve Locator & Pages

    Published April 9th, 2019 by Patricia DallAstra

    This article will go over the Frequently Asked Questions about Locator & Pages. Can Locator metrics be tracked? Yes, metrics can be tracked. Tracking is activated by default when using Advanced Analytics. Using the "data-trackevents=true" attribute or enabling it in the builder enables metrics tracking for Google Analytics. The following metrics

    17696 Views 2 min

    How to manage your business reputation from the Review Management tab

    Published April 9th, 2019 by Patricia DallAstra

    The Review Management and Social tabs make up the Reputation Management section of our platform. These tools help you collect, analyze, and respond to customer feedback, ensuring proactive engagement across your locations. With our platform, you can: Gather and respond to customer feedback for all your locations in one centralized inbox. Monitor rev

    20313 Views 1 min

    Using placeholders to customize your posts

    Published April 9th, 2019 by Patricia DallAstra

    What is a placeholder? Placeholder is a character, word, or set of characters that may be replaced by the name of any element of the set. In our platform, a placeholder is a way to make it simpler for you to customize your post in Publish feature in the platform.  You can use placeholders in any field of your location's posts (e.g. in the title, the

    17868 Views 1 min

    Direct Search, Indirect (or Discovery) Search and Branded Search in Google metrics

    Published April 9th, 2019 by Patricia DallAstra

    Direct Search A customer directly searched for your business name or address.       E.g: A customer would like to have coffee at the Café  Yummy. The keywords used would be the name of the business. Indirect (or Discovery) Search A customer searched for a category, product, or service that you offer, and your listing appeared. E.g. If the user would

    16715 Views 1 min

    How can I upload multiple locations in Google Business Profile?

    Published September 13th, 2019 by Patricia DallAstra

    If you have multiple locations, you don't need to add them individually to Google Business Profile. You can upload them at once by using their bulk upload template: Follow these instructions and create a spreadsheet. The following data is required for each location: Store code: a unique identifier by your choosing. This ID ensures changes to your lo

    9041 Views 1 min

    How to create Google Posts, Q&As, Offer deals and Events via the Publish Tab

    Published April 9th, 2019 by Patricia DallAstra

    Our platform doesn't only allow you to respond to customer feedback, but also to publish information and content in a variety of directories, including Google. Before creating/updating your Google posts, here are some factors to bear in mind: All content must comply with Google's post content policies. All text is treated as plain text URLs are only

    19122 Views 2 min

    How can I reach Google support?

    Published April 9th, 2019 by Patricia DallAstra

    If you need to reach out to the Google Business Profile support click here. Alternatively, you can also check out the Google Business Profile Help Center or Google's Community Forum.   Creating a thread on Google Forums In order for the Google Support teams & Google Product Experts to best assist, please provide as many details as possible about

    7933 Views 1 min

    How can I approve, decline or edit replies to reviews from other users?

    Published April 9th, 2019 by Patricia DallAstra

    Approval Workflows are useful when you need to limit a user's permissions for a specific action. In this case, it restricts the ability to publish replies to reviews. Instead, another user must approve the response before it is published. Users who require response approval can write a reply, but it will not be published immediately. A warning messa

    16259 Views 1 min

    Checklist for submitting location data in bulk

    Published April 9th, 2019 by Patricia DallAstra

    Before submitting your location data to our platform, we highly recommend you going through this checklist. This fastens the location data upload process and makes sure that the data is in the format our platform accepts it. Identifier (mandatory) Please notice: If you are planning connecting with Google, the identifier will override the StoreID in

    21180 Views 1 min

    Creating, using and sharing a template with the Template Library

    Published April 16th, 2019 by Patricia DallAstra

    The Templates Library, located under the Social tab, is a powerful tool that allows users to save, share, and reuse social media post templates. It streamlines content creation and promotes brand consistency, especially across large or distributed teams. Access & Permissions Access to the Templates Library depends on user permissions: Users with

    16777 Views 1 min

    Understanding the Dashboard

    Published March 14th, 2019 by Patricia DallAstra

    The Dashboard is a basic analytics page that provides a high-level overview of how your locations are performing. You can access it by selecting "Dashboard" from the navigation panel on the left-hand side of the Uberall App. At the top of the Dashboard, you'll find three widgets displaying: Profile Completeness Listings Statuses Duplicates Overview

    21283 Views 1 min

    How to check rating history and trends from my customer reviews?

    Published April 9th, 2019 by Patricia DallAstra

    Smart Insights helps you monitor and analyze customer feedback trends by showing review rating history both globally and at the location level. You can find Smart Insights in the Dashboard section of the app. The data is fully filterable by location and time range, allowing you to customize the view based on your needs. It includes two key widgets a

    16473 Views 1 min

    FAQ about the bulk upload function

    Published April 9th, 2019 by Patricia DallAstra

    One of the ways to add or modify location data is via a bulk upload, which is importing the information using a spreadsheet. Here you will find some of the frequently asked questions about this topic: Can I use my own Excel file to import location data? It is possible to use your own Excel sheet instead of our template when bulk importing location d

    17477 Views 2 min

    Why are the insights graphs for Impressions and Clicks of Google and Facebook empty?

    Published October 11th, 2019 by Patricia DallAstra

    Read this article‍ if you would like to know more about the metrics that are displayed in our Dashboard. The system is allowed to retrieve data regarding Impressions and Clicks only after the user has connected their Google and Facebook accounts. Make sure your accounts are connected by logging in the platform and navigating to the 'Directories' tab

    12463 Views 1 min

    General FAQ about Directories

    Published June 21st, 2019 by Patricia DallAstra

    Find out the answer to some of the questions frequently asked about directories in general: What happens when I edit locations on the directory itself? Some directories (such as Google My Business) allow users to edit listings on the directory itself. We no longer automatically overwrite changes made in GMB upon sync check and those changes only get

    7848 Views 1 min

    Why is the number of reviews on the Global Dashboard different than the one on Location level?

    Published April 9th, 2019 by Patricia DallAstra

    The reason for this discrepancy is that the review section on Location level can also contain questions or photos. Such a "review" does not contain an actual rating. On the Global Dashboard, we only display the amount of the actual reviews (with ratings). Therefore, we will show: on the location level or on the location list: the sum of the total re

    14007 Views 1 min

    What are the benefits of connecting my Google account to the platform?

    Published April 9th, 2019 by Patricia DallAstra

    Our platform enables you to centrally manage your locations on all directories including Google Business Profile (GBP). Once you have Google Business Profile connected to it, you will be able to update your locations, see their analytics in the dashboard and - depending on your product plan - answer to feedback and create posts. If you have a verifi

    6812 Views 1 min

    What are the types of posts that can be published via the tool?

    Published April 9th, 2019 by Patricia DallAstra

    One of the main functionalities of our tool is related to gathering and managing feedback of your locations, across multiple platforms, all from one inbox. Complementing that, social posts ensure the latest content as well as relevant deals are shared at the right time, on the right channels. The types of posts that can be created on the Publish tab

    18427 Views 1 min

    FAQ about Social Posting

    Published April 9th, 2019 by Patricia DallAstra

    What types of posts are supported by our platform and which of them can be published on which directory? There are four types of posts supported by our tool: News: can be published on Facebook, Google Search and other directories Offer: Google Search and other directories Questions & Answers: Google Search COVID-19 Post: Google Search Events: Go

    18138 Views 2 min

    How can I create a location group in Google Business Profile and add users to it?

    Published April 9th, 2019 by Patricia DallAstra

    Location groups (previously known as business accounts) can be used to group several locations together and allow you to share management of locations with third parties. Sign in to your Google Business Profile. If you have more than one location, proceed to the next step. Click on Manage locations from the menu. Click Create location group button i

    13580 Views 1 min

    How do I add images or videos to a social post?

    Published April 9th, 2019 by Patricia DallAstra

    The Uberall platform lets you create and publish custom social media content—like Posts, Stories, Reels, and Carousels—across multiple platforms, including Facebook, Instagram, Google, and Apple Maps. You can also preview how your content will look on each platform before publishing. Publishing to Multiple Directories (Platforms) When you create a p

    13590 Views 1 min

    What are the metrics widgets on the Dashboard?

    Published April 4th, 2019 by Patricia DallAstra

    The metrics widgets on the Dashboard allow you to have deeper insights on the performance of your online listings.  Tip: You can hover the mouse on the "i" icon next to each widget to get a short explanation about them. Average Rating The average of the customer feedback including a star rate. This is what you see if you have multiple locations and

    20692 Views 1 min

    How can I change the product plan of my account?

    Published April 9th, 2019 by Patricia DallAstra

    If you have more than one Product Plan available, you can easily switch a specific business to a different plan directly from the Location Hub. Steps to Switch a Plan Go to the Location Hub Navigate to the Businesses tab and select the business you’d like to update. Open the Change Plan Option Under the Contract & Account Information section, cl

    13885 Views 1 min

    How can I verify my Google Business Profile (GBP) locations or my account?

    Published April 9th, 2019 by Patricia DallAstra

    Google offers a range of verification options (see all options here), but in your Google Account you will only see the verification options that are available for your business.  The options available for your business are defined by Google. There are two types of verification processes: locations can either be verified individually or via bulk veri

    13854 Views 1 min

    How can I connect a Google Business Profile location group (business account) with the platform?

    Published April 9th, 2019 by Patricia DallAstra

    If you have already considered the aspects mentioned in this checklist for connecting to Google Business Profile‍, we advise you to follow the steps below: In the Uberall platform, navigate to the Location Hub and choose one location of the account that you would like to connect. Click on Listings. Look for Google and click on Connect. This opens th

    10637 Views 1 min

    What should I do if my business location is permanently closed?

    Published April 9th, 2019 by Patricia DallAstra

    If a location closes permanently, you can update its status across all connected directories directly from the Uberall platform IMPORTANT : Marking a location as Permanently Closed will update its status across all connected directories. If you need to change the status after marking a location as permanently closed, you must contact Support . If yo

    14664 Views 1 min

    What you should know about Opening Hours

    Published April 9th, 2019 by Patricia DallAstra

    Here are commonly asked questions about the fields Opening Hours,  Special Opening Hours and More Hours . This information is provided on the location level, under Basic Data. Why is providing the opening hours of my business so important? Because that is what customers often search for. Google Trends show that the words opening hours are the most c

    19132 Views 2 min

    What happens if a customer posts pictures of my location on directories?

    Published April 9th, 2019 by Patricia DallAstra

    Logos, in-store pictures, storefronts, staff pictures, and product photos are an important and fundamental part of your listings.  We encourage you to add at least one image to each location, ideally one of the storefront so that customers can easily identify your business. Some directories, like Google, will show pictures taken by your customers al

    14945 Views 1 min

    Setting permissions for individual users

    Published April 9th, 2019 by Patricia DallAstra

    Role-Base Access Control Depending on how many people in your business will be managing the data in our platform, it is highly recommended as a security best practice to maintain separate accounts for different user level activities.  Each user is assigned a standard user profile. With the role-based access control (RBAC), it is possible to have dif

    32894 Views 2 min

    How can I add or modify (single) location data?

    Published April 23rd, 2019 by Patricia DallAstra

    Adding a new location in the Location Hub is quick and straightforward. Whether you’re expanding your business presence or updating your account with a new site, this guide will walk you through the steps to ensure your location is properly set up. Adding a New Location Step 1: Open the Location Hub Go to the Location Hub. Click Add location in the

    22885 Views 1 min

    About Categories

    Published September 30th, 2019 by Patricia DallAstra

    Find out below the answer to some of the most common questions about Categories. Find our list of Categories here. How does the platform work with categories? The categories we create are based on those that are available in Google. Once a category is added to the tool, we look for the closest match in all other publishers.  Sometimes there is no ma

    14343 Views 1 min

    How do I skip updating photos on Facebook?

    Published April 9th, 2019 by Patricia DallAstra

    It is possible for a customer to choose whether they want to update the photos directly on Facebook or through our platform. The feature that allows this, is called skip photos on Facebook.  What happens if I enable the function? If you set the function to be true, you can change the following: Component Updated Logo No Landscape No Photos No What h

    14737 Views 1 min

    How can local pack results be impacted?

    Published April 9th, 2019 by Patricia DallAstra

    The Local Pack is a section of Google’s search results that shows the local business related to your query. Every time a user searches for local content,  Google will show three local businesses that might answer the query. The following factors can be considered foundational to impact local pack results: Verified and complete Google Business Profil

    3289 Views 1 min

    What can I do in the Businesses tab?

    Published April 9th, 2019 by Patricia DallAstra

    Our software can be individually adapted to suit your company's specific requirements. A key feature is the ability to create Businesses, which are perfect for companies that manage multiple brands, regions, countries, or subsidiaries. Think of a Business account as a way to organize your company's structure within a single Uberall profile. This str

    13838 Views 1 min

    How to enable approval workflows for reviews

    Published April 9th, 2019 by Patricia DallAstra

    What are Approval Workflows for reviews? Approval Workflows are useful when you need to limit a user's permissions for a specific action. In this case, it restricts the ability to publish replies to reviews. Instead, another user must approve the response before it is published. How to enable the feature To enable Approval Workflows, please contact

    14089 Views 1 min

    Facebook structure options and their effects

    Published April 29th, 2019 by Patricia DallAstra

    When setting up your presence on Facebook, it's essential to choose the right page structure for your organization. Facebook offers two options: Main (Brand) Page with Location Pages Individual Business Pages Understanding how each structure works will help you determine the best setup for your brand, especially in terms of visibility, management, a

    10974 Views 2 min

    What is special about hotel/lodging locations on Google?

    Published April 9th, 2019 by Patricia DallAstra

    What are amenities shown on Google?  When the category Hotel is selected, amenities can be shown on the Knowledge Panel in Google Search. These amenities give information about the features this hotel has to offer, such as free parking or a swimming pool. Google collects amenity information from a variety of sources, such as the attributes listed as

    6052 Views 1 min

    What does Profile Completeness mean?

    Published March 14th, 2019 by Patricia DallAstra

    Locations can only be created and successfully synced in certain directories depending on their data requirements.   We will qualify your Profile Completeness as incomplete if locations have any missing fields, regardless if they are synced or not.  In the Dashboard ‍ you will be able to see the average completeness of your locations as a percentage

    13554 Views 1 min

    How is my data structured in the platform?

    Published April 9th, 2019 by Patricia DallAstra

    In Uberall's Location Hub, location data is structured around three core objects: Businesses, Locations, and Listings. These objects define the structure and hierarchy of a profile within the application. 1. Businesses A Business is a logical grouping of locations. Businesses are often used by companies managing multiple brands, regions, countries,

    22810 Views 1 min

    What is a duplicate listing and how does our suppression process help your business?

    Published March 14th, 2019 by Patricia DallAstra

    What is a duplicate listing?  It is a listing that got created in a directory, even though a pre-existing listing already had the same information. Why does a listing get duplicated and why it is important to handle it? There are many reasons why a duplicate listing gets created. It could be, for instance, that someone was willing to input informati

    15906 Views 1 min

    What happens when an end user suggests edits to my location on Google?

    Published May 22nd, 2019 by Patricia DallAstra

    Google allows any user to suggest edits to a business profile. These community-driven contributions help Google keep listings accurate and up-to-date. When Google deems a suggestion credible and approves it, it becomes a Google update. How Our Platform Handles Google Updates When a Google update is published: Our platform does not overwrite the upda

    11674 Views 1 min

    What are location Labels and how to use them?

    Published April 9th, 2019 by Patricia DallAstra

    What Are Labels? Labels are internal tags used to sort, group, and manage locations within the Uberall platform. They are not published to any directories and are only visible within your Uberall account. The label field is free text, allowing users to select from existing labels or create new ones. There is no limit to the number of labels you can

    20118 Views 1 min

    FAQ about Google

    Published September 12th, 2019 by Patricia DallAstra

    Find out the answer to some of the frequently asked questions about Google, separated by topics. Connection and Verification Google Connection and Verification FAQs When does your Google Connect to platform link expire? The link to grant our plat... When does the "Connect Google Business Profile" link expire? If you do not have access to the locatio

    7971 Views 1 min

    FAQ about Facebook

    Published April 29th, 2019 by Patricia DallAstra

    If you are wondering about your Facebook page and how you can better manage it through our platform, you may find some insightful answers to the most frequently asked questions below: Can access be given on location level directly in Facebook? Yes, this is possible. The applicable role is called Editor .   Why couldn't a Facebook listing be created?

    5717 Views 2 min
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